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Hilfiger Denim American myth
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Hilfiger Denim American myth 20 Jul 2014 01:31 #1

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Wow, this T shirt costs only $8. Great color. Problem is, your finger could punch a hole through it. In most Americans' shopping experience, colors change and styles come and go, but there's one constant: low quality and a sweatshop country label.
A lot's been said lately about a flickering comeback in American apparel manufacturing. Wal Mart vows to raise its meager buying of American made products by $50 billion over the next 10 years. Bean, for instance now proudly advertise some of their wares as domestically produced.
Could an industry devastated by cheap
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Wow, this T shirt costs only $8. Great color. Problem is,Jordan AJVI Photo Remix T-Shirt - $24.99 | Sneakerhead.com - 613023-100, your finger could punch a hole through it. In most Americans' shopping experience, colors change and styles come and go, but there's one constant: low quality and a sweatshop country label.
A lot's been said lately about a flickering comeback in American apparel manufacturing. Wal Mart vows to raise its meager buying of American made products by $50 billion over the next 10 years. Bean, for instance now proudly advertise some of their wares as domestically produced.
Could an industry devastated by cheap imports come back? Americans are allegedly clamoring for more "made in USA" stuff,MBT Sini Schuhe. A poll shows almost half saying they'd pay an extra $5 to $20 for what's now a $50 sweater if the garment were made here.
But some skeptics doubt that consumers will act on these feelings. One is Marvin Greenberg, who spent many painful years in the garment business. As he sees it, consumers willing to pay more for better and American made clothes will remain a definite minority. The vast shopping public demands basement scraping prices on two for one deals. Patriotism ends at the cash register. He's seen it happen.
"Back in the '60s, there was a union protest in Fall River (Mass.) about saving jobs, stopping imports," Greenberg recalled. "People carrying signs were wearing imported clothes."
Fall River's nickname is Spindle City, and it was there that Greenberg took over his father's sweater factory. He contracted with small manufacturers throughout the South.
Then imports killed them. "I look around at all the empty factories here, down South," he said. "They're not coming back."
What about the supposedly revived interest in quality?
"My contention is most shoppers don't know quality," Greenberg said. "They know style. They know logos."
Greenberg recounts how he once tried to sell sturdy T shirts.
A competitor in New Hampshire was making T shirts for Ralph Lauren with cheaper yarn but getting more money for them because of the logo. Penney," Greenberg sighs, "and the only difference is the horse."
On the other hand, there seems to be a significant and growing market for higher quality, locally produced goods, even if they cost more. Whole Foods is now a national presence. People will pay more for Apple's products. (Despite its aggressively American image,MBT lässig Schuhe, Apple manufactures most of its gear in low wage countries. But Apple has started making more here.)
Advanced computers have enabled Americans to produce things with fewer workers. That's an advantage for domestic companies and the employees running their machines, though making apparel remains more labor intensive than other kinds of manufacturing.
The good news is that companies such as Airtex Design Group in Minneapolis are indeed shifting some operations back to this country. The less good news is that the industry has been so shrunk that Airtex struggles to find the old cutting and sewing skills that used to be plentiful, even as pay for them has risen.相关的主题文章:


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